3.7.8 Analysing strategic options: investment appraisal
Financial methods of assessing an investment
Investment Appraisal = the process of analysing whether investment projects are worthwhile
Financial methods of assessing investment:
- Payback
- Average rate of return
- Net present value (NPV)
Reasons why businesses invest:
- Investment is the process of purchasing non current assets like buildings and machinery
- Investment considers the buying of an asset that will pay for itself over a period of more than one year
- It is done to replace and renew assets, and to introduce additional assets
Payback = the length of time it takes for an investment to recover the initial expenditure (usually measured in months or years)
- It focuses on cash flow and looks at a cumulative cash flow of the investment up to the point which the original investment has been recouped from the investment cash flow
Advantages of payback:
- Simple and easy to calculate, and easy to understand the results
- Focuses on cash flows – good for use by businesses where cash is a scarce resource
- Emphasises speed of return; may be appropriate for businesses subject to significant market change
- Straightforward to compare competing projects
Disadvantages of payback:
- Ignores cash flows which arise after the payback has been reached (i.e. does not look at the overall project return)
- Takes no account of the time value of money
- May encourage short-term thinking
- Ignores qualitative aspects of a decision
- Does not actually create a decision for the investment
Average Rate of Return (ARR) = the total net returns divided by the expected lifetime of the investment, expressed as a % of the initial cost of investment
- Business investment projects need to earn a satisfactory rate of return if they are to justify their allocation of scarce capital – the ARR looks at the total accounting return for a project to see if it meets the target return
- = average rate of return / asset’s initial cost x 100 (average annual profit (AAP) = total net profit before tax over the assets lifetime / life of asset in years)
Advantages of average rate of return:
- ARR provides a percentage return which can be compared with a target return
- ARR looks at the whole profitability of the project
- Focuses on profitability – a key issue for shareholders
Disadvantages of average rate of return:
- Does not take into account cash flows – only profits (they may not be the same thing)
- Takes no account of the time value of money
- Treats profits arising late in the project in the same way as those which might arise early
Net Present Value (NPV) = this compares the amount invested today to the present value of the further cash receipts from the investment
- It reflects the time value of money by discounting the value of future cash flow
- When applying the discount factor, divide by 1.(the rate) (e.g. 10% = 1.1 and 5% = 1.05)
Advantages of net present value:
- Takes account of time value of money, placing emphasis on earlier cash flows
- Looks at all the cash flows involved through the life of the project
- Use of discounting reduces the impact of long-term, less likely cash flows
- Has a decision-making mechanism – reject projects with negative NPV
Disadvantages of net present value:
- More complicated method – users may find it hard to understand
- Difficult to select the most appropriate discount rate – may lead to good projects being rejected
- The NPV calculation is very sensitive to the initial investment cost
Factors influencing investment decisions
Characteristics of capital investment decisions:
- Involves long terms commitment of capital sums
- Benefits are received as a stream stretching long into the future
- They are almost impossible to reverse without accepting a significant loss
- Contain an element of uncertainty
- Costs are incurred today but benefit in the future
- They affect future probability and the firms very existence
Factors that affect investment decisions:
- Interest rates (the cost of borrowing)
- Economic growth (changes in demand)
- Confidence/expectations
- Technological developments (productivity in capital)
- Availability of finance from banks
- Others such as depreciation, wage costs, inflation, and government policy
The value of sensitivity analysis
What sensitivity analysis includes:
- Allows key assumptions to be changed to analyse the effect
- Helps judge the degree of risk
- Recognises there is no such thing as an accurate forecast
- Considers one variable/assumption at a time
Advantages of sensitivity analysis:
- Helps assess risks and prepare for a less than favourable scenario
- Identifies the most significant assumptions (which therefore enquire closer attention)
- Helps make the process of business forecasting more robust
Disadvantages of sensitivity analysis:
- Only tests one assumption at a time
- Only as good as the data which the forecast is based upon
- Complicated concept